1. People have changed their perception of sex dolls. Erica Braverman said: “People’s perception of sex toys has changed fundamentally. “Braverman’s father founded 1976 the sex toy company Doc Johnson. She said that most of the reasons are women. Women buy sex toys and also use sex toys.
In the popular American TV series “Sex and the City” in the 1990s, four female protagonists sat together to discuss the vibrator. Braverman believes this had a big impact on sex toys. Feminism plays a major role in this, and empowering women is one of the main reasons why this industry has developed so strongly in recent years.
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2. The privacy of online sales is high. Lovehoney, which sells sex toys on the Internet, made sales of only 100,000 GBP at the beginning of 2003 and then grew by about 35% each year. After 16-year opening, their performance has increased 130-fold, and the e-commerce consumer model has fundamentally changed the sex toy industry. Richard Longhurst, founder of Lovehoney, said: “The privacy of sex toys makes it the best online product for sale. It is simply delivered in kraft paper bags or cartons without sneaking into sex toy stores. You can buy it by shyly asking the employee. “” And you won’t meet people you don’t want to see. ”
3. The majority of sex toys are couples or couples. Longhurst said that in the past people thought sex toys were used, because “you may not find a partner, but the real situation is now that most people use sex toys are couples or couples, and those who use sex toys are more concerned about their sex life. Satisfaction. The sex toy market is aimed at couples and couples, and 70% of customers have a firm long-term partnership.”
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4. Sex toys are available all over the world. No matter where you buy sex toys, it can be made in East Asia. The owner of a sex toy factory in China, William, said his business had grown more than ten times when it started about 20 years ago. A large part of the reason is that the factory has developed into an export company to supply the growing overseas market.
5. The sex toy industry continues to grow. The current global sex toy market continues to grow with an estimated annual growth rate of around 7% to 10%. Joshua of market research firm Technavio believes that once developing countries have overcome their prejudices about sex toys, the global market for sex toys is more likely to reach an annual growth rate of 10% to 15% in a few years. Joshua also said that most sex toy sex dolls are made in China and the cost is not expensive, so the profit of the sex toy industry is more promising.
